Virtual tours for real estate

Virtual tours for real estate

Virtual tour in real estate

A virtual tour is a simulation of a location, a place or a building. In real estate, a 3D virtual tour simulates the interior of a property, allowing users to walk through the spaces and explore them room by room, door by door.

 

Virtual tours aren’t new, but have quickly become the hidden gem in many agents’ toolkits, defying the many forces that could have stopped the property market in its track as the pandemic first hit and is still lingering today.

Do virtual tours help sell properties?

The benefits of virtual tours in the real estate industry are hard to refute. As a virtual tour is shared and experienced across devices and a property listing thus receives more exposure, the benefits are equally enjoyed by buyers, sellers and real estate agents alike.

 

 

So how do virtual tours help you sell a property?

300%

more interactions with the property

With a real estate virtual tour, a property can see on average 300% more interactions coming from users virtually walking through the simulation and using tools to measure items and spaces within it.

80%

increase in property enquiries

As more prospective buyers can view a property remotely, buyer’s interest increases and so do enquiries. Without the need or ability to travel distances, buyers can rely on these real estate virtual tours to decide whether a property meets their requirements before committing further.

52%

more time spent on viewing the property

A professionally adjusted photograph can grab attention but only a real estate virtual tour can hold interest as buyers get to spend as much time as they’d like to explore a property without the time constraint of conventional 30-minute physical open homes.

24/7

accessibility for buyers

With a real estate virtual tour, properties can now stay open for inspection 24 hours a day, 7 days a week. No more missing out when lockdowns are enforced or sellers are away on holiday.

Creating a virtual tour: DIY vs hiring a pro

There are many different tools that can help you create a virtual tour, but two main ways to get your hands on one is to either do it yourself or hire a professional to create, render and turn it into a usable and shareable asset.

DO-IT-YOURSELF

(The likes of Virtual Tour Creator)

HIRE A PROFESSIONAL

(Professionals with world-class equipment)

Time

May require a lot of your own time to scan, edit and upload

Only need 2-3 hours max. to grant the technician access to the property

Time

DO-IT-YOURSELF

May require a lot of your own time to scan, edit and upload

HIRE A PROFESSIONAL

Only need 2-3 hours max. to grant the technician access to the property

Technical skills

Requires skills and software to process and edit

No skills required. Everything is taken care of by a technician.

Technical skills

DO-IT-YOURSELF

Requires skills and software to process and edit

HIRE A PROFESSIONAL

No skills required. Everything is taken care of by a technician.

Cost

Upfront cost is low but may require a monthly subscription plus extra expenses on equipment

Pay once for labour and end product

Cost

DO-IT-YOURSELF

Upfront cost is low but may require a monthly subscription plus extra expenses on equipment

HIRE A PROFESSIONAL

Pay once for labour and end product

Interactivity

Interactivity is minimal with no ability to move around or tools to measure spaces

Much more interactive with the ability to move around and tools to tag items and measure spaces

Interactivity

DO-IT-YOURSELF

Interactivity is minima with no ability to move around or tools to measure spaces

HIRE A PROFESSIONAL

Much more interactive with the ability to move around and tools to tag items and measure spaces

Reporting

Basic reporting (if any)

Real-time reports that give you comprehensive insights into how your virtual tours are performing

Reporting

DO-IT-YOURSELF

Basic reporting, if any

HIRE A PROFESSIONAL

Real-time reports that give you comprehensive insights into how your virtual tours are performing

How much does it cost for a virtual tour?

Despite the many features and benefits a real estate virtual tour can offer, it shouldn’t break the bank to get one for your property. You can get industry-leading virtual tour for just $299.

$ 299
00
inc. GST
  • 3D virtual tour of residential & commercial properties up to 500sqm
  • 2D floorplan
  • Dollhouse & split level view
  • 8 captured still images provided
  • Weekly performance reports
  • Branded with your logo & details

Who are offering virtual tours to their clients?

Want to know more about tours for real estate?